Book
Digital Marketing : Strategic Planning & Integration
ISBN : 9781529742800
Author : Annmarie Hanlon
Publisher : SAGE Publications Ltd
Year : 2022
Language : English
Type : Book
Description : An unbiased, balanced guide to all aspects of digital marketing, from social media, mobile and VR marketing to objectives, metrics and analytics. Covering all aspects of digital marketing planning and the latest models, the book also offers a range of tools to help implement your own digital marketing plans and strategies.
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