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General Books

Book

Digital Marketing : A Practical Approach

ISBN : 9780367706593

Author : Alan Charlesworth

Publisher : Routledge

Year : 2023

Language : English

Type : Book

Description : Digital Marketing: A Practical Approach provides a step-by-step and comprehensive guide to implementing the key aspects of digital marketing. Building on the previous editions, this fully updated fourth edition takes an approach that prepares students for an active role in digital marketing.

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